Thank you for participating in our Premiere Napa Valley event at Bella Union.
We are delighted to have you join the Lot Preview for 2025 Premiere Napa Valley Auction. Below are important details for you about the event. As always, please feel free to reach out with any questions.
Date: Wednesday, February 19, 2025
Time: 4-6pm
Ready to Pour: 3 pm
Location: 1695 St Helena Highway, Saint Helena, CA 94574
Event Theme: A Day in the Dust
Join us for an unforgettable evening celebrating the future of Napa Valley wines through the lens of sustainability. A Day in the Dust explores how innovation, stewardship, and tradition unite to preserve our region’s world-class terroir for generations. Enjoy exclusive tastings of limited-production wines crafted with sustainable and regenerative practices, meet visionary winemakers leading the charge in eco-conscious viticulture, and discover how Napa Valley is shaping a greener, more resilient future—one glass at a time.
Rooted in Tradition, Growing for Tomorrow.
Location: This event will be held indoors.
Parking: Please park in the back of the winery
Wine: You may pour an additional Rutherford AVA wine in addition to your PNV lot wine. Your lot number and the additional Rutherford AVA wine will be listed in the program. We anticipate 150-200 trade guests.
Staff: Please prepare to have 2 staffers or a split schedule for your tasting. There will not be onsite staff available to relieve your staff member for breaks, so please plan accordingly.
Supplies: Most wineries will pour with a shared table. You will receive your table assignment on 2/13/25. Tables, tablecloths, spittoons, glassware, and ice buckets will be provided. You may bring your spittoon if desired. Please provide your wine keys and decanters.
Scent: Due to the nature of this tasting, it is essential to maintain a neutral-smelling environment. Please advise your staff to avoid scented perfumes, colognes, and lotions.
Loadout: After the event, please take all your supplies, including open bottles of wine.
The Rutherford Dust Society’s mission is to encourage and promote the highest quality standards in grape growing and winemaking in the Rutherford Viticultural Area, to be good stewards of the land while building community, and to help wine lovers and the wine trade discover Rutherford’s expression of its unique terroir.